- Our Privacy Policy
- Information Collected or
Received
- Findability
- Messages from Shega Beauty
- Community
- Information Uses, Sharing,
& Disclosure
- Transfers
- Security
- Retention
- Your Rights & Choices
- Your Responsibilities
- Privacy Policy Changes
- Contact
1. Our Privacy Policy
We process your personal
information to run our business and provide our users with the Services. By
accepting our Terms
of Use (and in some jurisdictions, by
acknowledging this policy), you confirm that you have read and understand this
policy, including how and why we use your information. If you do not want us to
collect or process your personal information in the ways described in this
policy, you should not use the Services. We are not responsible for the content
or the privacy policies or practices of any of our members, websites hosted
through Pattern by Shega Beauty, or third-party websites and apps.
Shega Beauty’s Terms of Use require all account owners
to be at least 18 years of age. Minors under 18 years of age and at least 13
years of age are permitted to use Shega Beauty's Services only if they have
permission and direct supervision by the owner of the account. Children under
age 13 are not permitted to use the Services. You are responsible for any and
all account activity conducted by a minor on your account. We do not knowingly
“sell,” as that term is defined under applicable law, including the California
Consumer Privacy Act, the personal information of minors.
By using the Services, you acknowledge that Shega
Beauty will use your information in the United States, Ireland, and any other
country where Shega Beauty operates. Please be aware that the privacy laws and
standards in certain countries, including the rights of authorities to access
your personal information, may differ from those that apply in the country in
which you reside. We will transfer personal information only to those countries
to which we are permitted by law to transfer personal information as more fully
described in the "Transfers" Section of this policy.
2. Information Collected or
Received
In the course of providing our Services, we collect or
receive your personal information in a few different ways. We obtain the
categories of personal information listed below from the following sources:
directly from you, for example, from forms you complete or during registration;
indirectly from you based on your activity and interaction with our Services,
or from the device or browser you use to access the Services; from our vendors
and suppliers that help provide Shega Beauty services you may interact with (such
as, for example, for payments or customer support), and from our third party
advertising and marketing partners. Often, you choose what information to
provide, but sometimes we require certain information to provide you the
Services. Shega Beauty uses the personal information it receives and collects
in accordance with the purposes described in this policy.
You can also choose to provide information to a third
party via Shega Beauty’s API. Users of Shega Beauty’s API are required to
follow Shega Beauty’s API Terms of Use, including having appropriate privacy
and security controls. Likewise, you may choose to link your bank account to
pay for purchases (or receive payment in the case of sellers) through a
third-party service available through the Site or App. Shega Beauty does not
have a direct partner relationship with these third parties and their
processing of information is subject to their own privacy policies. You should
understand the privacy and security practices of any third party before you
share information with them.
Registration,
Account Setup, Service Usage: In order to use the Services, will need
to submit a valid email address. If you register, you will need to submit a
name associated with your account. You may modify that name through your
account settings. You need to provide this information to enable us to provide
you with the Services. Additional information, such as a shop name, billing and
payment information (including billing contact name, address, telephone number,
credit card information), a telephone number, and/or a physical postal address,
may be necessary in order for us to provide a particular service. For example,
we need a physical postal address if you are buying something on the Site for
delivery. As a Shega Beauty seller, if you choose to use our payment service
("Shega Beauty Payments"), Shega Beauty requires your full name,
social security number, identification ID or tax ID, date of birth, bank
account information, photograph, credit card information, and/or other proof of
identification in order to verify your identity, provide this service to you,
and comply with applicable law. For example, in certain markets, Shega Beauty
Sellers’ imprint (including trade name or individual name as applicable), may
be displayed to buyers on Shega Beauty in order to comply with local legal
requirements. For both buyers and sellers, Shega Beauty requires this
information from you in order to provide you with the Services (including, to
verify ownership of an account, to mitigate fraud and abuse, to comply with
regulatory obligations, or to complete a transaction as a buyer or seller). We
may store credit card information and other information provided to us during
checkout, for billing and payment purposes, and to process your transaction.
Members in certain countries can elect to save their credit card information to
facilitate checkout for future purchases. If you are an Shega Beauty buyer in
the EU, Norway, Iceland, Liechtenstein or the United Kingdom, you may be asked
to authenticate your payment method when you place your order. To authenticate
a payment, you will need to respond to a prompt from your card issuer and
provide additional information, such as a correct response to a question, a
password, or a passcode. Shega Beauty may contact individual shop owners
confidentially to request more information about their shops or items listed
through the Services or may request information from buyers to ensure
compliance with our policies and applicable law. In order to use certain
products or services on Shega Beauty, you may be required to complete an
application; information that you submit through the application process will
not be displayed publicly and will only be used internally by Shega Beauty and
its service providers, unless otherwise specified.
Profile: You
may provide your name and other personal information (such as birthday, gender,
location) in connection with your account and activity. You can edit or remove
this information through your account settings. The name associated with your
account (which you may modify in your account settings) is publicly displayed
and connected to your Shega Beauty activity. Other members may see the date you
joined; ratings, reviews (including your display name, city and/or country) and
information relating to items you review, and related photos for items you
purchased or sold; your profile information; items you listed for sale; your
shop pages and policies; your Favorites and Collections (your saved product
listings that are grouped by you), followers, and those you follow; sold item
listings and the number of items sold; comments you post in our community
spaces; and information you decide to share via social networks. For Sellers,
we may collect and use information about you in order to feature you in
marketing and advocacy materials, and to feature you and your shop on and off
the platform, as provided for in Shega Beauty’s Terms of Use or as otherwise
legally required. From time to time, we may also ask you about certain
demographic information, such as your race, ethnicity, sexual orientation, or
gender identity, in relation to specific marketing and advocacy projects and
campaigns. Providing this demographic information is entirely voluntary and at
the time we ask we will also seek your consent to use it.
Automated
Information: Shega Beauty automatically receives and records
information from your browser or your mobile device when you visit the Site,
use the Apps, or use certain features of the Services, such as your IP address
or unique device identifier, cookies, and data about which pages you visit and
how you interact with those pages in order to allow us to operate and provide
the Services. This information is stored in log files and is collected
automatically. Shega Beauty may also receive similar information (like, for
example, IP addresses and actions taken on the device) provided by a connected
Internet of Things device such as a voice-activated assistant or Smart TV. We
may combine this information from your browser or your mobile device with other
information that we or our advertising or marketing partners collect about you,
including across devices. This information is used to prevent fraud and to keep
the Services secure, to analyze and understand how the Services work for
members and visitors, and to provide advertising, including across your
devices, and a more personalized experience for members and visitors.
We also automatically collect
device-specific information when you install, access, or use our Services. This
information can include information such as the hardware model, operating
system information, app version, app usage and debugging information, browser
information, IP address, and device identifiers.
Data from Shega Beauty Vendors and Suppliers: We also receive information from our vendors and suppliers about you. This information can include customer service interactions, payments information, shipping information, and information shared in Shega Beauty’s forums.
Data
from Advertising and Marketing Partners: As described below, Shega
Beauty receives information from our advertising and marketing partners about
you. This information can include attribution information via cookies and UTM
tags in URLs to determine where a visit to Shega Beauty comes from, responses
to marketing emails and advertisements, responses to offers, and audience
information from partners who you have given consent to share that information
with us.
Location
Information: We collect information about your use of the Services
for advertising, for analytics, to serve content, and to protect the Services.
This can include your IP address, browser information (including referrers),
device information (such as iOS IDFA, IDFV for limited non-advertising purposes,
Android AAID, and, when enabled by you, location information provided by your
device). When you use the Apps, you can choose to share your geolocation
details with Shega Beauty in order to use functions like our local marketplace,
maps, and for in-person sales (although you do not need to share these
details). You can choose to publish your location when you sell on Shega Beauty.
We obtain location information you provide in your
profile or your IP address. With your consent, we may also determine location
by using other information from your device, such as precise location
information from GPS or information about wireless networks or cell towers near
your mobile device. We use and store information about your location to provide
features and to improve and customize the Services, for example, for Shega
Beauty’s internal analytics and performance monitoring; localization, regional
requirements, and policies for the Services; for local content, search results,
and recommendations; for shipping and mapping services; and using approximate
location information, such as a city or country, for marketing and
personalizing and tailoring our Services to you. If you have consented to share
your precise device location details but would no longer like to continue
sharing that information with us, you may revoke your consent to the sharing of
that information through the settings on the Apps or on your mobile device.
Certain non-precise location services, such as for security and localized
policies based on your IP address or submitted address, are critical for the
Site to function. We will only share your geolocation details with third
parties (like our mapping, payments, or, to the extent applicable, advertising
providers) in order to provide you with the Services. You may also choose to enable
the Apps to access your mobile device’s camera to upload photographs to Shega
Beauty.
Analytics
Information: We use data analytics software to ensure Site and App
functionality and to improve the Services. This software records information
such as how often you use the Apps, what happens within the Apps, aggregated
usage, performance data, app errors and debugging information, and where the
Apps were downloaded from. We do not link the information we store within the
analytics software to any personally identifiable information that you submit
within the mobile application. For more information, see Shega Beauty's Cookies
and Similar Technologies Policy and Disclosures.
Information
from Third Parties: Some members or visitors may choose to connect to
Shega Beauty or register an Shega Beauty account using an external third-party
application, such as Facebook, or Google. Connecting your Shega Beauty account
to third-party applications or services is optional. If you choose to connect
your account to a third-party application, it is subject to your agreements
with that third party (like their Terms of Use and privacy notices), and Shega
Beauty can receive information from that application. We may also collect
public information in order to connect with you, such as when we communicate
with you over social media. We may use that information as part of providing
the Services to you. You can also choose to share some of your activity on Shega
Beauty on certain social media networks which are connected to your Shega
Beauty account, and you can revoke your permission anytime in your account
settings. Certain third-party applications that you use to create or sign in to
your account may provide you with the option to discontinue receiving messages
from us or allows you to forward those messages to another email address. If we
are unable to send you critical messages about your account, we may suspend or
terminate your account.
Non-Member
Information: Shega Beauty receives or obtains information (for
example, an email address or IP address) about a person who is not yet a
registered Shega Beauty member (a “non-member”) in connection with certain Shega
Beauty features, such as when a non-member chooses to subscribe to an Shega
Beauty newsletter, a member invites a non-member to visit the Site, a member
uploads non-member information using the contact uploader feature, a non-member
engages in a transaction, a member sends a gift card code to a non-member, or a
non-member uses Guest Checkout to make a purchase. Non-member information is
used only for the purposes disclosed when it was submitted to Shega Beauty, for
purposes necessary to the functioning of Shega Beauty's Services or where Shega
Beauty has a legitimate interest, as disclosed in the “Information Uses,
Sharing, & Disclosure” Section below, or to facilitate action authorized by
a member or the non-member.
Pattern
by Shega Beauty: We also collect certain information from both
members and non-members who visit websites hosted by us. This information may
include your IP address or unique device identifier, and cookies and data from
the pages you visit.
3. Findability
You can choose to import your contacts from your mobile
device or personal email address book, or a social network account to Shega
Beauty. We do not retain the login information for your email service, mobile
device, or social network site. You can search for people you know by email
address or phone number on the Site or through the contact information you
import. Finding your friends on Shega Beauty helps you connect with them on our
platform. For example, you can follow another member’s public activity, such as
public Favorites. When you begin following another member’s activity, they will
receive an email notification (if the member has consented to receiving this
type of email).
If you do not want your contacts to be able to find you
on Shega Beauty through your email address, phone number, or social networking
connections, then you can change your findability through your account
settings. If you do not wish to be located on Shega Beauty via your name, you
can remove your name and instead may use a nickname or alias as your name in
your public account information.
4. Messages from Shega Beauty
On occasion, Shega Beauty will need to contact you.
Primarily, these messages are delivered by email, Shega Beauty Messages, or by
push notifications for a variety of reasons, including marketing, transactions,
advocacy, and service update purposes. If you no longer wish to receive push
notifications, you can disable them at device level. You can opt out of
receiving marketing communications via email or Messages in your account
settings or by following the unsubscribe link in any marketing email you
receive. To ensure you properly receive notifications, we will need to collect
certain information about your device, such as operating system and user
identification information. Every account is required to keep a valid email
address on file to receive messages. Shega Beauty may also contact you by
telephone to provide member support or for transaction-related purposes if you
request that we call you. Additionally, and with your consent where required by
applicable law, Shega Beauty may send you an SMS (or similar) message, or reach
out to you by telephone, in order to provide you with customer support, for
research or feedback, for security purposes when you enable two factor
authentication in your account, or to provide you with information about
products and features that you may find of interest. You can update your
contact preferences in your account settings. When you contact a seller using Shega
Beauty Messages, the feature that allows buyers and sellers to communicate
through the Services, we may share aggregated information about your use of the
Services to sellers, for example if you are a frequent purchaser or a new
buyer, so they can provide you with better service and so we improve our Site
and Apps.
Some messages from Shega Beauty are service-related and
necessary for members and Guest Checkout users. You understand and agree that Shega
Beauty can send you non-marketing emails, Shega Beauty Messages, or messages,
such as those related to transactions, your account, security, or product
changes. Examples of service-related messages include an email address
confirmation/welcome email when you register your account, notification of an
order, service availability, modification of key features or functions,
relaying Messages with buyers, and correspondence with Shega Beauty’s Support
team (including by chat interface or the other methods of communication as
described above).
When you register for an account, subscribe to a
newsletter, or provide us with your email address or phone number such as for a
Guest Checkout purchase, you receive notice of and agree (in some jurisdictions
and situations, by an additional unambiguous consent) to receive marketing
emails and messages from us. You can unsubscribe at any time from marketing
emails or messages through the opt-out link included in such emails, advocacy
emails or messages. Members can also control which marketing emails or messages
they receive from Shega Beauty through their account settings. Please note that
some changes to your account settings may take a few days to take effect.
A contact-importer feature is available to help you
locate and connect with your friends and contacts who may be members of Shega
Beauty (see the "Findability" section above for more information). If
someone in your contact list is not already a member, you may invite them to
join Shega Beauty, and an email will be sent to them on your behalf. Recipients
of email invitations may opt out of receiving future invitations by following
instructions in the email invitation message. You may send an invitation only
to someone who has given you consent to receive one.
5. Community
Shega Beauty is a marketplace and a community. We offer
several features that allow members to connect and communicate in public or
semi-public spaces, such as Forums and Teams, which are a part of the Shega
Beauty Community space. You do not have to use these features, but if you do,
please use common sense and good judgment when posting in these community
spaces or sharing your personal information with others through the Services.
Be aware that any personal information that you choose to submit there can be
read, collected, or used by others, or could be used to send unsolicited
messages to you. We engage certain third parties to assist in providing
community services to you and, in the context of that relationship, we need to
share some of your information with such third parties in order to provide that
service. This may include, for example, information from your Shega Beauty
account that is publicly available, your account’s status, your forum posts and
Team memberships, your Shega Beauty username and/or shop name, the display name
you have optionally chosen to share publicly in your Shega Beauty account,
avatar image, the date that you registered on Shega Beauty, as well as your
language and regional settings on the Site. If you close your Shega Beauty
account, your Community account, which allows you to post in Forums, will also
be closed and related personal information will be deleted. However, your posts
may remain public after your account is closed, although your name will no longer
be displayed alongside the post. You are responsible for the personal
information that you choose to post in community spaces through the Services.
You can set your privacy preferences and download your data in your Community
Settings, and close or delete your Community account by submitting a request to
Shega Beauty.
Another member may follow your public activity on the
Site to receive updates, such as when you add an item to your public Favorites
or Collections. You may choose to make certain activities private through your
account settings. You have the option to block any member with whom you do not
wish to share your updates.
6. Information Uses, Sharing, &
Disclosure
We respect your privacy. Shega Beauty will not disclose
your name, email address, or other personal information to third parties
without your consent, except as specified in this policy.
You can control your privacy settings through the
opt-out buttons in your account settings privacy tab, and the Privacy Settings
link in the footer of most site pages and our homepage. Please note that some
changes to your privacy settings may take a few days to take effect. We or our
sellers may advertise our Services or our sellers’ products through a variety
of different mediums and rely on your consent to do so off-site.
Legal
Bases
When you access or use the Services, we collect,
use, share, and otherwise process your personal information for the purposes
described in this policy. We rely on several legal bases to use your
information in these ways. These legal bases include where:
- Necessary
to perform the contractual obligations in our Terms of Use and in order to
provide the Services to you;
- You
have consented to the processing, which you can revoke at any time;
- Necessary
to comply with a legal or regulatory obligation, a court order, or to
exercise or defend any impending or asserted legal claims;
- Necessary
for the purposes of our or a third party’s legitimate interests, such as
those of visitors, members, or partners (described in more detail below);
- You
have expressly made the information public;
- Necessary
in the public interest, such as to prevent crime; and
- Occasionally necessary to protect your vital interests or those of others (in rare cases where we may need to share information to prevent loss of life or personal injury).
We principally rely on consent (which can be withdrawn at anytime) (i) to send marketing messages, (ii) for third-party data sharing related to advertising, and, to the extent applicable, (iii) for the use of location data for advertising purposes.
We or our sellers may advertise
our Services or our sellers’ products through a variety of different mediums
and rely on your consent to do so off-site. As part of this, we may work with
advertising partners such as Facebook, Google, and other partners disclosed in
our Cookies and Similar Technology Policy.
These partners have their own privacy policies and consent mechanisms for their
customers, in addition to Shega Beauty’s controls. You may see the privacy
policies and privacy choices for these partners, and the information you share
with them, in our Cookies and Similar Technology Disclosures.
Shega Beauty may also use first party data (e.g. your
prior shopping and browsing patterns on our Site), and may combine it with
other data collected from you or received from our advertising and marketing
partners, such as your location, or publicly available information, to permit
us to create targeted audiences based on your known or inferred demographic
and/or interests to provide you with more relevant and useful advertising on
our Site or Apps (including personalizing and tailoring our Services to you),
in our direct marketing channels (like email), or with our off site marketing
partners, like Google and Facebook, subject to their terms and privacy notice
you agreed to with such partners .
Our
Legitimate Interests
Where we process your information on the basis of
legitimate interests, we do so as follows:
Providing
and Improving our Services: We use your information to improve and
customize our Services, including sharing your information for such purposes,
and we do so as it is necessary to pursue our legitimate interests of improving
our Services for our users. This is also necessary to enable us to pursue our
legitimate interests in understanding how our Services are being used, and to
explore and unlock ways to develop and grow our business. It is also necessary
to allow us to pursue our legitimate interests in improving our Services,
efficiency, interest in Services for users, and obtaining insights into usage patterns
of our Services. As a core part of our Services, we have a legitimate interest
in customizing your on-site experience to help you search for and discover
relevant items and recommended purchases, including using this information to
help sellers find the best ways to market and sell their products on Shega
Beauty.
Providing
Marketing Communications: We rely on our legitimate interest to send
you marketing messages (where permitted independent of consent) and for Shega
Beauty's advertising programs (including Shega Beauty’s on-site advertising and
marketing).
Keeping
our Services Safe and Secure: We use your information for safety and
security purposes, which can include sharing your information for such
purposes, and we do so because it is necessary to pursue our legitimate interests
or those of a third party in ensuring the security of our Services, preventing
harm to individuals or property, or crime, enforcing or defending legal rights,
or preventing damage to Shega Beauty’s systems, or those of our users or our
partners. This includes enhancing protection of our community against spam,
harassment, intellectual property infringement, crime, fraud and security risks
of all kinds. We use your information to provide and improve the Services, for
billing and payments, for identification and authentication, and for general
research and aggregate reporting. For example, in accordance with our existing case
resolution process, we may use information you provide to resolve disputes with
Shega Beauty or other members.
Buying
and Selling: As part of the buying and selling process, Shega Beauty
will facilitate the sharing of information between the two members involved in
the transaction, such as the other Shega Beauty member's shipping address,
email address, and payment status. This can also involve us sharing your
information with some of our third party partners such as our shipping and
payment partners to enable us to provide the Service to you. Such partners will
process your personal information in accordance with their own privacy
policies. In some instances, while they are subject to Shega Beauty’s privacy
and security requirements for vendors, these partners, not Shega Beauty, are
responsible for the protection of personal information under their control. By
making a sale or a purchase on Shega Beauty, you are directing us to share your
information in this way. Since this is an important part of the Services we
provide, we need to do this in order to perform our obligations under our Terms
of Use. We may partner with third parties to enable you to make a purchase from
a Shega Beauty seller on that third party’s website or mobile app. The third
parties' terms of service, privacy policy, and other policies may apply, in
addition to Shega Beauty’s own policies, and they will collect information
directly from you in connection with your purchase. The third-party partner
will share information collected from you with Shega Beauty for purposes of
fulfilling the order and for any other purpose disclosed to you at the time you
provide your information. We expect you to respect the privacy of the member
whose information you have received. As described in Shega Beauty's Terms of Use, you have a limited license to
use that information only for Shega Beauty-related communications or for Shega
Beauty-facilitated transactions. Shega Beauty has not granted a license to you
to use the information for unauthorized transactions or sending unsolicited
commercial messages in violation of any applicable laws, including any consent
requirements of the jurisdiction of the recipient. You should only add a member
to your email or physical mailing list or otherwise use or store a member’s
personal information in accordance with applicable laws, including any consent
requirements that apply in that member's jurisdiction.
Site
Customization: We may learn about the types of products that you are
interested in from your browsing and purchasing behavior on (and off) the Site
or Apps and use such information to suggest potential purchases as a result. As
a core part of our Services, we have a legitimate interest in customizing your
on-site experience to help you search for and discover relevant items and
recommended purchases, including using this information to help sellers find
the best ways to market and sell their products on Shega Beauty.
Legal
and Safety: Shega Beauty may also retain, preserve, or release your
personal information to a third party in the following limited circumstances:
in response to lawful requests by public authorities, including to meet legitimate
national security or law enforcement requirements; to protect, establish, or
exercise our legal rights or defend against impending or asserted legal claims,
including to collect a debt, or a material violation of our policies (including
our Intellectual Property Policy); to comply with a subpoena, court order,
legal process, regulation, or other legal requirement; or when we believe in
good faith that such disclosure is reasonably necessary to comply with the law,
prevent imminent physical harm or financial loss, or investigate, prevent, or
take action regarding illegal activities, suspected fraud, threats to our
rights or property, or violations of Shega Beauty's Terms of Use. For example, if permitted due to
the forgoing circumstances, your information may be shared with tax authorities
or other governmental agencies. In the cases set out above, our use of your
information may be necessary for the purposes of our or a third party’s
legitimate interest in keeping our Services secure, preventing harm or crime, enforcing,
or defending legal rights, or preventing damage. Such use may also be necessary
to comply with a legal obligation, a court order, or to exercise or defend
legal claims or to facilitate the collection of taxes and prevention of tax
fraud. It may also be necessary in the public interest (such as to prevent
crime or fraud) or to protect vital interests (in rare cases where we may need
to share information to prevent loss of life or personal injury).
If Shega Beauty receives a lawful,
verified request for a member’s records or information in one of the limited
circumstances described in the previous paragraph, Shega Beauty may disclose
personal information, which may include, but may not be limited to, a member’s
name, address, phone number, email address, company/trading name and, where
appropriate, bank account and transaction details.
Affiliated
Businesses: Shega Beauty is affiliated with a variety of businesses
and works closely with them for a variety of purposes, including assisting us
to perform and improve the Services. These businesses may sell items or
services to you through the Services or, with your consent, offer promotions
(including email promotions) to you. Shega Beauty also provides services or
sells products jointly with affiliated businesses, including providing you with
the opportunity to sign up with such partners and allow them to market to you
more effectively. When an affiliated business assists in facilitating your
transaction, we may need to share information related to the transaction with
that affiliated business in order to facilitate your transaction, and this
forms part of the Services we provide in accordance with our Terms of Use. We
rely on consent (which can be withdrawn at any time) to send marketing messages
and for third-party sharing relating to advertising. As part of this, we may
work with advertising partners such as Facebook or Google, and we may use
analytics aggregated from usage information including, for example, search
keywords, favorites, browsing history, and purchase history.
Aggregated
Information: Shega Beauty may share demographic information with
business partners, but unless otherwise stated, it will be aggregated and
de-personalized so that personal information is not revealed.
Service
Providers: Shega Beauty also needs to engage third-party companies
and individuals (such as research companies, and analytics and security
providers) to help us operate, provide, and market the Services. These third
parties have only limited access to your information, may use your information
only to perform these tasks on our behalf, and are obligated to Shega Beauty
not to disclose or use your information for other purposes. Our engagement of
service providers is often necessary for us to provide the Services to you,
particularly where such companies play important roles like helping us keep our
Service operating and secure. In some other cases, these service providers
aren’t strictly necessary for us to provide the Services, but help us make it
better, like by helping us conduct research into how we could better serve our
users. In these latter cases, we have a legitimate interest in working with
service providers to make our Services better.
Business
Reorganization: In some cases, Shega Beauty may choose to buy or sell
assets. Such transactions may be necessary and in our legitimate interests,
particularly our interest in making decisions that enable our business to
develop over the long term. In these types of transactions (such as a sale,
merger, liquidation, receivership, or transfer of all or substantially all of Shega
Beauty’s assets), member information is typically one of the business assets
that is transferred. If Shega Beauty intends to transfer information about you,
Shega Beauty will notify you by email or by putting a prominent notice on the
Site and the App, and you will be afforded an opportunity to opt out before
information about you becomes subject to a different privacy policy.
Third
Parties: Third-party plug-ins also collect information about your use
of the Site. For example, when you load a page on Shega Beauty that has a
social plug-in from a third-party site or service, such as a “Like” or “Send”
button, you are also loading content from that third-party site. That site may
request cookies directly from your browser. These interactions are subject to
the privacy policy of the third-party site. In addition, certain cookies and
other similar technologies on the Site are used by third parties for targeted
online marketing and other purposes. These technologies allow a partner to
recognize your computer or mobile device each time you use the Services. Please
be aware that when you use third-party sites or services, their own terms and
privacy policies will govern your use of those sites or services. Shega Beauty
chooses and manages these third-party technologies placed on its Sites and
Apps. However, these are third-party technologies, and they are subject to that
third party's privacy policy. We rely on your consent to drop and read these
cookies when not technically necessary or when not required based on another
purpose such as legitimate interest.
This policy does not apply to the practices of third
parties (such as other members who sell using the Services, certain third-party
providers on whom we rely to provide certain services, or API users) that Shega
Beauty does not own or control or individuals that Shega Beauty does not employ
or manage, except as otherwise provided for in the Terms or as required by law.
If you provide your information to such third parties in connection with your
use of the Services, different practices may apply to the use or disclosure of
the information that you provide to them. While Shega Beauty requires these
third parties to follow Shega Beauty’s privacy and security requirements, Shega
Beauty does not control the privacy or security policies of such third parties.
To the full extent applicable in your jurisdiction, Shega Beauty is not
responsible for the privacy or security practices of these sellers, API users,
or other websites on the internet, even those linked to or from the Services.
We encourage you to read the privacy policies and ask questions of third
parties before you disclose your personal information to them. For the purposes
of European law, these sellers, third party providers, and API users are
independent controllers of data, which means that they are responsible for
providing and complying with their own policies relating to any personal
information they obtain in connection with the Services.
7. Transfers
Shega Beauty operates a global service. If you reside
outside of North or South America, your personal information is controlled by Shega
Beauty Ireland UC. By using our Services, you understand that Shega Beauty
Ireland UC may share some of the information it gathers with Shega Beauty, Inc.
(its US parent company) or other Shega Beauty affiliates for purposes described
in this privacy policy, including for ID verification, transaction reviews, and
payment processing.
The United States, European Economic Area (“EEA”)
Member States, and other countries all have different laws. When your
information is moved from your home country to another country, the laws and
rules that protect your personal information in the country to which your
information is transferred may be different from those in the country in which
you live. For example, the circumstances in which law enforcement can access
personal information may vary from country to country. In particular, if your
information is in the US, it may be accessed by government authorities in
accordance with US law.
To the extent that Shega Beauty is deemed to transfer
personal information outside of the EEA, we rely separately, alternatively, and
independently on the following legal bases to transfer your information:
Model Clauses
The European Commission has adopted standard
contractual clauses (also known as Model Clauses), which provide safeguards for
personal information that is transferred outside of Europe. We often use these
Model Clauses when transferring personal information outside of Europe. You can
request a copy of our Model Clauses by emailing contactus@Shega Beauty.com.
Necessary for the Performance of the
Contract between Shega Beauty and its Members
Shega Beauty provides a voluntary
service; you can choose whether or not to use the Services. As we operate in
countries worldwide and use technical infrastructure in the U.S. to deliver the
Services to you, in accordance with the contract between us (our Terms of Use), we need to transfer your
personal information to the U.S. and to other jurisdictions as necessary to
provide the Services. Simply put, we can’t provide you with the Services and
perform our contract with you without moving your personal information around
the world.
8. Security
The security of your personal information is important
to us. We follow generally accepted industry standards to protect the personal
information submitted to us, both during transmission and after it is received,
for example encryption is used for certain information (such as credit card
numbers) using TLS (transport layer security). Unfortunately, no method of
transmission over the internet or method of electronic storage is 100% secure.
Therefore, while we strive to protect your personal information, we cannot
guarantee its absolute security.
Your account information is protected by a password. It
is important that you protect against unauthorized access to your account and
information by choosing your password carefully and by keeping your password
and computer secure, such as by signing out after using the Services. Shega
Beauty offers advanced security features and settings for members, such as
two-factor authentication for signing in, and sign in history and
notifications; you can view more information in your account settings.
If you have any questions about the security of your
personal information, you can contact us at contactus@Shega Beauty.com.
9. Retention
Shega Beauty will retain your information only for as
long as is necessary for the purposes set out in this policy, for as long as
your account is active (i.e., for the lifetime of your Shega Beauty member
account), or as needed to provide the Services to you. If you no longer want Shega
Beauty to use your information to provide the Services to you, you may close
your account. Shega Beauty will retain and use your information to the extent
necessary to comply with our legal obligations (for example, if we are required
to retain your information to comply with applicable tax/revenue laws), resolve
disputes, enforce our agreements, and as otherwise described in this policy. In
addition, Shega Beauty sellers may also be required to retain and use your
information in order to comply with their own legal obligations. Please note
that closing your account may not free up your email address, username, or shop
name (if any) for reuse on a new account. We also retain log files for internal
analysis purposes. These log files are generally retained for a brief period of
time, except in cases where they are used for site safety and security, to
improve site functionality, or we are legally obligated to retain them for
longer time periods.
10. Your Rights & Choices
Certain privacy laws around the world, including the
European General Data Protection Regulation (GDPR) and the California Consumer
Privacy Act (CCPA), provide users with rights related to their personal
information. Consistent with those laws, Shega Beauty gives you the choice of
accessing, editing, or removing certain information, as well as choices about
how we contact you. You may change or correct your Shega Beauty account
information through your account settings. You may also remove certain optional
information that you no longer wish to be publicly visible through the
Services, such as your name. You can also request to permanently close your
account and delete your personal information. Depending on your location, you
may also benefit from a number of rights with respect to your information.
While some of these rights apply generally, certain rights apply in limited
cases.
- Right to Access & Portability: You can access certain
personal information associated with your account by visiting your account
privacy settings. You can request a copy of your personal information in
an easily accessible format and information explaining how that
information is used. See this Help Center
article for more information.
- Right to Correction: You have the right to
request that we rectify inaccurate information about you. By visiting your
account settings, you can correct and change certain personal information
associated with your account.
- Right to Restrict Processing: In certain cases where we
process your information, you may also have the right to restrict or limit
the ways in which we use your personal information.
- Right to Deletion: In certain circumstances,
you have the right to request the deletion of your personal information,
except information we are required to retain by law, regulation, or to protect
the safety, security, and integrity of Shega Beauty. See this Help Center
article for more information.
- Right to Object: If we process your information
based on our legitimate interests as explained above, or in the public
interest, you can object to this processing in certain circumstances. In
such cases, we will cease processing your information unless we have
compelling legitimate grounds to continue processing or where it is needed
for legal reasons. Where we use your personal data for direct marketing
purposes, you can object using the unsubscribe link in such communications
or changing your account email settings.
- Right to Withdraw Consent: Where we rely on consent,
you can choose to withdraw your consent to our processing of your
information using specific features provided to enable you to withdraw
consent, like an email unsubscribe link or your account privacy preferences.
If you have consented to share your precise device location details but
would no longer like to continue sharing that information with us, you can
revoke your consent to the sharing of that information through the
settings on your mobile device. This is without prejudice to your right to
generally permanently close your account and delete your personal
information.
The
CCPA provides California residents with the following additional rights:
- Right to Know: California residents may
request disclosure of the specific pieces and/or categories of personal
information that the business has collected about them, the categories of
sources for that personal information, the business or commercial purposes
for collecting the information, the categories of personal information
that we have disclosed, and the categories of third parties with which the
information was shared.
- Right to Opt-Out: To the extent that Shega
Beauty “sells” personal information (as that term is defined under the
CCPA), California residents are entitled to opt-out of the “sale” of data
at any time (see below for more information).
If you would like to manage,
change, limit, or delete your personal information, you can do so via your Shega
Beauty account settings. Alternatively, you can exercise any of the rights
above by contacting us by submitting a message through our contact form, chat
support, or through any other channels available via our Help Center. Once you contact us to exercise any
of your rights, we will confirm receipt of your request.
Limiting use of, or deleting, your personal information
may impact features and uses that rely on that information. However, we will
not discriminate against you for exercising any of your rights, including
otherwise denying you goods or services, providing you with a different level
or quality of services, or charging you different prices or rates for services.
If you need further assistance, you can contact Shega Beauty through one of the
channels listed below under “Contact”. We will respond to your request within a
reasonable timeframe.
Please note that we may verify your identity before we
are able to process any of the requests described in this Section, and in our
discretion, deny your request if we are unable to verify your identity. As a
part of this process, government or other identification may be required. You
may designate an authorized agent to make a request on your behalf. In order to
designate an authorized agent to make a request on your behalf, you must
provide a valid power of attorney, the requester’s valid government issued
identification, and the authorized agent’s valid government issued
identification, and we may verify the authenticity of the request directly with
you.
You can find information about consumer requests we
received and processed under the CCPA, GDPR, and similar laws, during the
previous calendar year here.
Email
& Messages
You may also control the receipt
of certain types of communications from Shega Beauty in your account settings. Shega
Beauty may send you messages about the Services or your activity. Some of these
messages are required, service-related messages for members (such as
transactional messages or legal notices). Other messages are not required, such
as newsletters. You can control which optional messages you choose to receive
by changing your account settings, and you can learn more in the “Messages from
Shega Beauty” Section of this policy. If you no longer wish to use the Services
or receive service-related messages (except for legally required notices), then
you may close your account
Cookies
We use both technically necessary
(for the functioning and security of the Services) and non-technically
necessary cookies and similar technologies. A more detailed explanation of the
technologies we use, and how to opt out when applicable, can be found in Shega
Beauty’s Cookies & Similar Technologies Policy.
Additional
Disclosures for California Residents
Notice
of Collection
In addition to the Rights & Choices described
above, the CCPA requires disclosure of the categories of personal information
collected over the past 12 months. While this information is provided in
greater detail in the “Information Collected or Received Section above, the
categories of personal information that we have collected – as described by the
CCPA – are:
- Identifiers,
including name, email address, shop name, IP address, and an ID or number
assigned to your account.
- Other
individual records such as phone number, billing address, or credit or
debit card information. This category includes personal information
protected under pre-existing California law (Cal. Civ. Code 1798.80(e)),
and overlaps with other categories listed here.
- Demographics,
such as your age or gender, or, where you have provided such information
to Shega Beauty voluntarily, demographic information about your race,
ethnicity, sexual orientation, or gender identity, provided in relation to
specific marketing and advocacy projects and campaigns.This category
includes data that may qualify as protected classifications under other
California or federal laws.
- Commercial
information, including purchases and engagement with the Services.
- Internet
activity, including your interactions with our Services and what led you
to our Services.
- Sensory
visual data, such as pictures posted on our Service.
- Geolocation
data provided through location enabled services such as WiFi and GPS.
- Inferences,
including information about your interests, preferences and favorites.
The
Purposes for Our Collection
We collect and use these categories of personal
information for our business and commercial purposes described in the
“Information Uses, Sharing and Disclosure” Section above, including providing
and improving the Services, maintaining the safety and security of the
Services, processing purchase and sale transactions, and for advertising and
marketing services.
Third Party Marketing and Advertising and Your Rights
(Opt-Out of “Sale”)
Shega Beauty does not sell
personal information to third parties for monetary value. However, the term
“sale” is defined broadly under the California Consumer Privacy Act. To the
extent that “sale” under the CCPA is interpreted to include interest based
advertising or other data uses described in the “Information Uses, Sharing and
Disclosure” Section above, we will comply with applicable law as to those
activities.
To opt-out of receiving interest based advertising, you
can exercise your choice by using your account privacy settings, or the general
privacy settings link located at the footer of our homepage and most pages of
the Site. The right to opt-out of interest based advertising is available to
all Shega Beauty users.
Do
Not Track Signals
Your browser settings may allow you to automatically
transmit a “Do Not Track” signal to online services you visit. Note, however,
there is no industry consensus as to what site and app operators should do about
these signals. Accordingly, unless and until the law is interpreted to require
us to do so, we do not monitor or take action with respect to “Do Not Track”
signals. For more information on “Do Not Track,” visit
http://www.allaboutdnt.com.
Shine
the Light
California law entitles residents
to ask for a notice describing what categories of personal information we share
with third parties for their own direct marketing purposes. Other than to Sellers
on Shega Beauty (see “Buying and Selling” under the “Information Uses, Sharing
and Disclosure” Section above), who must obtain your separate consent for their
own marketing off of Shega Beauty, or unless you request us to or consent to
it, Shega Beauty does not share any personal information to third parties for
their own direct marketing purposes. If you have questions about these
practices, you can contact us through one of the channels listed in the
“Contact” Section below. For information on interest based advertising with Shega
Beauty and how your information is used for marketing, see Shega Beauty’s Cookies & Similar Technologies Policy.
11. Your
Responsibilities
If you sell using our Services,
you may receive and determine what to do with certain personal information.
Your privacy responsibilities, including when you act as an independent data
controller (someone who decides what personal data to collect and the purpose
you use the data for) are laid out in the Shega
Beauty Seller Policy.
12. Privacy Policy Changes
We may amend or update this policy from time to time. If
we believe that the changes are material, we will let you know by doing one (or
more) of the following: (i) posting the changes on or through the Services,
(ii) sending you an email or message about the changes, or (iii) posting an
update in the version notes on the Apps’ platform. We encourage you to check
back regularly and review any updates.
13. Contact
If you have any questions:
Contact Shega Beauty’s Support team via our Help Center
